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08/11/2012
Minister Urges Businesses To Seize Opportunites In Britain
Enterprise Minister Arlene Foster has urged winners of Great Taste Awards to seize the opportunities developing in Britain and abroad for quality food and drink.
The Minister was speaking at a special 'Celebration of Success' organised by Invest Northern Ireland in the Europa Hotel, Belfast, for winners of Great Taste and Irish Food Awards.
More than 40 companies took part in the special event, which included an exhibition to showcase their products to the industry and a masterclass focused on capitalising on their awards’ success to help boost sales abroad.
Arlene Foster also congratulated Hannan Meats in Moira on its success in winning the Supreme Champion award and the Invest NI sponsored Northern Ireland Golden Fork in the Great Taste Awards, organised annually by the UK Guild of Fine Food.
The Minister said: "The achievements of Northern Ireland companies in what has become the most important competition for the food and drinks industry in the UK, if not Europe, grow more impressive each year.
"Winning the Supreme Champion award in successive years, by Hannan Meats this year and McCartney’s Butchers the year before, is a fantastic achievement for Northern Ireland.
"The awards reinforce my conviction that Northern Ireland ranks among the very best in the world for premium and highly original food and drink.
"What has impressed me most looking at the lengthy list of gold star winners is the huge range of products chosen by the judges especially in the Great Taste Awards. I’ve been impressed, indeed inspired, by the passion for great food and drink.
"I know that buyers in major retailers are looking very closely at what we now have to offer, and our ability to supply them with different products to tantalise the taste buds of their customers.
"Competitions like the Great Taste Awards and the Irish Food Awards are very serious business, because winning gold stars and gold medals raises the profile of local companies and leads to sales outside Northern Ireland, which, as you will all be aware, is what the Executive, my department and Invest NI want to promote.
"I would encourage you to take advantage of all that Invest NI has to offer in assistance and practical support measures to help you explore sales opportunities abroad. This includes Great Britain which offers huge opportunities as an importer of around £18 billion a year in food and drink."
(CD)
The Minister was speaking at a special 'Celebration of Success' organised by Invest Northern Ireland in the Europa Hotel, Belfast, for winners of Great Taste and Irish Food Awards.
More than 40 companies took part in the special event, which included an exhibition to showcase their products to the industry and a masterclass focused on capitalising on their awards’ success to help boost sales abroad.
Arlene Foster also congratulated Hannan Meats in Moira on its success in winning the Supreme Champion award and the Invest NI sponsored Northern Ireland Golden Fork in the Great Taste Awards, organised annually by the UK Guild of Fine Food.
The Minister said: "The achievements of Northern Ireland companies in what has become the most important competition for the food and drinks industry in the UK, if not Europe, grow more impressive each year.
"Winning the Supreme Champion award in successive years, by Hannan Meats this year and McCartney’s Butchers the year before, is a fantastic achievement for Northern Ireland.
"The awards reinforce my conviction that Northern Ireland ranks among the very best in the world for premium and highly original food and drink.
"What has impressed me most looking at the lengthy list of gold star winners is the huge range of products chosen by the judges especially in the Great Taste Awards. I’ve been impressed, indeed inspired, by the passion for great food and drink.
"I know that buyers in major retailers are looking very closely at what we now have to offer, and our ability to supply them with different products to tantalise the taste buds of their customers.
"Competitions like the Great Taste Awards and the Irish Food Awards are very serious business, because winning gold stars and gold medals raises the profile of local companies and leads to sales outside Northern Ireland, which, as you will all be aware, is what the Executive, my department and Invest NI want to promote.
"I would encourage you to take advantage of all that Invest NI has to offer in assistance and practical support measures to help you explore sales opportunities abroad. This includes Great Britain which offers huge opportunities as an importer of around £18 billion a year in food and drink."
(CD)
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