Menu
09/01/2004
Holocaust advertising highlights human tragedy
A hard-hitting television advertising campaign launched today aims to highlight the human tragedy of the Holocaust and other forms of genocide.
Designed and produced specifically to mark Northern Ireland’s hosting of the fourth UK Holocaust Memorial Day on 27 January, the adverts will be screened each evening from 9 to 25 January.
The campaign comprises five adverts lasting 30 to 40 seconds. Filmed starkly in black and white, they portray the Holocaust and subsequent genocides.
"The simple but telling adverts will drive home to everyone – particularly the young – just how horrific the events of those days were," said a spokesman for A V Browne who designed the adverts.
Ronnie Appleton QC, of the Council for Christians and Jews and President of the Jewish Community, added: "The television campaign being launched today will raise awareness of what can happen if we ignore the dangers of bigotry and intolerance or the importance of celebrating diversity and of building an inclusive and civilised society. That is the primary objective of UK Holocaust Memorial Day which is being hosted in Northern Ireland between now and the 27 January.
"In view of this year’s overall theme ‘From the Holocaust to Rwanda: lessons learned, lessons still to learn’, it is appropriate that the television campaign contains stark reminders that such evil is not yet confined to the history books.
"Each one of us has a part to play in being vigilant to the danger signs and in building a world where such suffering and victimisation can never again be permitted. When we and those who follow us have achieved that, then we can say we have learned the lessons of those barbaric acts," Mr Appleton added.
(MB)
Designed and produced specifically to mark Northern Ireland’s hosting of the fourth UK Holocaust Memorial Day on 27 January, the adverts will be screened each evening from 9 to 25 January.
The campaign comprises five adverts lasting 30 to 40 seconds. Filmed starkly in black and white, they portray the Holocaust and subsequent genocides.
"The simple but telling adverts will drive home to everyone – particularly the young – just how horrific the events of those days were," said a spokesman for A V Browne who designed the adverts.
Ronnie Appleton QC, of the Council for Christians and Jews and President of the Jewish Community, added: "The television campaign being launched today will raise awareness of what can happen if we ignore the dangers of bigotry and intolerance or the importance of celebrating diversity and of building an inclusive and civilised society. That is the primary objective of UK Holocaust Memorial Day which is being hosted in Northern Ireland between now and the 27 January.
"In view of this year’s overall theme ‘From the Holocaust to Rwanda: lessons learned, lessons still to learn’, it is appropriate that the television campaign contains stark reminders that such evil is not yet confined to the history books.
"Each one of us has a part to play in being vigilant to the danger signs and in building a world where such suffering and victimisation can never again be permitted. When we and those who follow us have achieved that, then we can say we have learned the lessons of those barbaric acts," Mr Appleton added.
(MB)
Related Northern Ireland News Stories
Click here for the latest headlines.
27 January 2022
Holocaust Memorial Day A 'Powerful Reminder'
Holocaust Memorial Day has been described as "a poignant and powerful reminder of the dangers of allowing prejudice and hatred to go unchallenged", First Minister Paul Givan and deputy First Minister Michelle O'Neill have said.
Holocaust Memorial Day A 'Powerful Reminder'
Holocaust Memorial Day has been described as "a poignant and powerful reminder of the dangers of allowing prejudice and hatred to go unchallenged", First Minister Paul Givan and deputy First Minister Michelle O'Neill have said.
24 January 2024
Holocaust Memorial Day Commemoration Held At Belfast City Hall
The Executive Office (EO) have hosted a Holocaust Memorial Day (HMD) Commemoration at Belfast City Hall, where almost 300 people gathered to to remember the millions of victims and survivors of the Holocaust and those impacted by the horrors of more recent genocides in Cambodia, Rwanda, Bosnia and Darfur.
Holocaust Memorial Day Commemoration Held At Belfast City Hall
The Executive Office (EO) have hosted a Holocaust Memorial Day (HMD) Commemoration at Belfast City Hall, where almost 300 people gathered to to remember the millions of victims and survivors of the Holocaust and those impacted by the horrors of more recent genocides in Cambodia, Rwanda, Bosnia and Darfur.
25 January 2023
Hundreds Gather For Holocaust Memorial Day
The Executive Office has hosted some 400 people at Belfast City Hall to remember the victims and survivors of the Holocaust and subsequent genocides in Cambodia, Rwanda, Bosnia and Darfur.
Hundreds Gather For Holocaust Memorial Day
The Executive Office has hosted some 400 people at Belfast City Hall to remember the victims and survivors of the Holocaust and subsequent genocides in Cambodia, Rwanda, Bosnia and Darfur.
06 January 2004
NI public urged to sign up to Holocaust principles
Members of the public are being urged to affirm their support for the principles of Holocaust Memorial Day by signing public Books of Commitment.
NI public urged to sign up to Holocaust principles
Members of the public are being urged to affirm their support for the principles of Holocaust Memorial Day by signing public Books of Commitment.
26 November 2024
Campaign Launches To Raise Awareness Of Violence Against Women And Girls
A new digital and PR campaign has been launched to raise awareness of violence against women and girls.
Campaign Launches To Raise Awareness Of Violence Against Women And Girls
A new digital and PR campaign has been launched to raise awareness of violence against women and girls.
-
Northern Ireland WeatherToday:A very mild, but mostly cloudy day, although with some bright or sunny spells. It will be mostly dry in the morning, but a little patchy light rain or drizzle at times in the afternoon. Maximum temperature 14 °C.Tonight:A band of heavier rain will move east during the evening before clearing eastwards after midnight. then mostly dry through the early hours, but a little rain towards dawn. Minimum temperature 8 °C.
