The PSNI have launched a new operation targeting speeding drivers ahead of the Easter holiday long weekend.

Under 'Operation Lifesaver', the PSNI will be conducting increased road safety operations across all districts, including the deployment of road safety camera vans.

Speaking at a press conference in Belfast on 16 April, Chief Superintendent Sam Donaldson from the PSNI's Operational Support Department highlighted the dangers of speeding, which he identified as one of the 'Fatal Five' factors contributing to road deaths and serious injuries.

"Speeding is one of the Fatal Five, the main contributory reasons why people are dying on our roads," said Chief Superintendent Donaldson.

He added that in the past year, speeding was the main cause in almost 10 per cent of fatal and serious collisions, and a contributing factor in many others, collisions that have brought devastation to families and communities.

Chief Superintendent Donaldson urged all drivers to take responsibility for road safety, particularly with increased traffic expected over the Easter break. "With many people off over the Easter period, our roads will be busier. To all drivers, when you get into your vehicle, before you set off on your journey, no matter how far you are travelling, please remember this," he said.

He warned of the serious consequences of speeding, including fines, penalty points, driving bans, and even imprisonment in cases of collisions.

"If you speed, you could end up being involved in a collision, an injury collision or even a fatal collision. If you are caught speeding, you can be liable for a fine, a speed awareness course, penalty points on your licence or an appearance at court. You could also lose your licence, have your insurance cancelled, lose your job, damage your reputation, or even spend time in prison. If you speed and are involved in a collision, you risk causing damage to other vehicles and property, and serious injuries and death to others," Chief Superintendent Donaldson stated.

He concluded with a direct appeal to drivers: "Take a few minutes before you drive off and think, how do you want your car journey to end? You have the power to keep yourself and everyone else on the road safe. Play your part, slow down and help save lives."

The 'Fatal Five' refers to the five main causes of serious road traffic collisions: drink or drug driving, speeding, careless driving, not wearing a seatbelt, and using a mobile phone while driving.