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26/01/2004
Campaign set to improve NHS access for patients
A campaign has been launched to help people make the most of different healthcare services and make sure ambulances are only used for genuine emergencies.
Colour-coded posters and radio adverts will promote options for treatment including self-care, pharmacists, the telephone and online NHS Direct service, walk-in centres and GPs.
Health Minister Rosie Winterton said the 'Get the right treatment' campaign will help people to decide which service suits their needs.
"By making the right choice at the right time, patients will get the fastest, best possible treatment," she said.
"If people are unsure about where to go for treatment, NHS Direct can help them make the right choice to meet their needs."
A recent Department of Health consultation on expanding patient choice showed that people want more information about the NHS services available to them
(gmcg)
Colour-coded posters and radio adverts will promote options for treatment including self-care, pharmacists, the telephone and online NHS Direct service, walk-in centres and GPs.
Health Minister Rosie Winterton said the 'Get the right treatment' campaign will help people to decide which service suits their needs.
"By making the right choice at the right time, patients will get the fastest, best possible treatment," she said.
"If people are unsure about where to go for treatment, NHS Direct can help them make the right choice to meet their needs."
A recent Department of Health consultation on expanding patient choice showed that people want more information about the NHS services available to them
(gmcg)
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