23/09/2004

Rural people satisfied with public services, study shows

People living in rural areas are "highly satisfied" with key services such as health, transport and education, it has been revealed today.

According to new research by NOP World, satisfaction on the part of individuals and business in rural areas is on a par with levels in urban communities.

Welcoming the findings, Rural Affairs Minister Alun Michael, said: "This report shows that services in rural areas are meeting people's needs.

"We are not complacent. Although we found a 'high level' of satisfaction among rural communities with services in the public, private and voluntary sectors, there remains important work to be done.

"While a majority of people are happy with the options available to them, there is an important minority who find it difficult to access services. We must continue to concentrate our efforts in this area."

Mr Michael said that the Rural Strategy announced by Secretary of State Margaret Beckett earlier this year put forward measures aimed specifically at improving rural services for those less able to access them.

"This survey of opinions and satisfaction levels fits well with the 2004 State of the Countryside Report published earlier in the year and is an important success story," he said.

"That report showed that the majority of rural areas are relatively economically successful, dynamic and changing in ways that are reshaping communities."

A sample of more than 6,000 householders and 2,000 business managers were interviewed in the survey.

Respondents were asked about their awareness of, satisfaction with and how often they used six key services: public transport, health care, education and childcare, employment services, cash dispensing, and provision of public information on the Internet.

In the case of public transport, fewer than one in ten people are dissatisfied with the location of bus stops or train stations, one in four dissatisfied with the routes offered, and a quarter dissatisfied with frequency and cost.

One in nine had experienced difficulties with primary health care and four per cent were dissatisfied with the service provided. Fewer than one in 12 rural businesses were dissatisfied with the quality, range and accessibility of business advice and with the options available for recruiting staff.

(MB/GMCG)

Related UK National News Stories
Click here for the latest headlines.

07 May 2003
Countryside Agency warns ‘digital divide’ widening
Rural businesses are being thwarted by a lack of access to high-speed telecommunications, warns the Countryside Agency. A report published today by the agency has raised concerns about the widening divide between town and country on the high-tech front.
04 April 2006
Rural elderly figures 'soaring'
The number of older people living in the English countryside is increasing at a much faster rate than the rest of the country, according to a report. Researchers from the University of Newcastle-upon-Tyne said that the increase in the number of elderly people living in rural areas would pose "numerous urgent challengers" to the government.
30 June 2009
Summit Shines Spotlight On Rural Business Success
Business leaders, local authorities, community organisations and economic development agencies from around the country are today meeting in Aylesbury to discuss how inspiration and leadership can help release the potential of rural economies.
19 January 2005
Rural research receives million pound boost
The Department of Enivronment, Food and Rural Affairs (Defra) has announced a million pound boost for science and research in rural England.
21 June 2004
Rural homelessness rises as house prices soar, says report
Rural homelessness is rising and housing is becoming more unaffordable for local communities as more and more people leave the city for the countryside, according to a report published today.