03/06/2005

Motorcycling 'stay safe' message highlighted on website

The Highways Agency has launched new website pages aimed at helping Britain’s motorcyclists to stay safe on the roads.

The new pages will be included on the ‘Handle It or Lose It’ web site, which was launched in 2003 to address the number of fatalities and serious injuries involving motorbikes on the UK’s roads.

The new features are: ‘Your route to a better ride’, a new system, which uses Multi Map technology to overlay motorbike crash data onto maps to represent fatal or serious injuries, as well as collisions and other accidents; and ‘Where did you go down?’ which offers riders the opportunity to share their experiences of problem roads with other riders.

The Highways Agency will also be offering advice to motorcyclists about roads where they will need to take extra care.

The aim of the new pages is to encourage highway authorities to consider engineering or maintenance work for specific routes that cause riders problems, as well as warn other riders about roads that may cause problems.

The new web site will be promoted around the country on a ‘Handle It or Lose It’ trailer, which will be shown at a series of bike events around the country, and through leaflets, which will be distributed through local motorcycle dealers.

Stuart Lovatt, Road Safety Action Plan Co-ordinator for the Highways Agency said: “We want to reach the more mature, leisure bikers who seem to be involved in an unusually high number of accidents. Both the reporting system for riders and the new map facility showing where motorcycle accidents have happened open up, for the first time, an electronic dialogue between the Highways Agency and the rider.”

According to official statistics, motorcycles make up less than 1% of vehicle traffic, but suffer 14% of the total deaths and serious injuries on Britain’s roads.

The website can be accessed at: www.handleitorloseit.com

(KMcA/SP)

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